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Dan Kennedy – Super Powers of Price Elasticity
Here’s Just SOME OF What You’ll Discover In This Presentation:
15 different price presentation strategies that’ll make the actual price of what you offer irrelevant. Your prospects will gladly shell out more money because you’ve “turned off” their habitual thinking about price.
The secret to separating yourself emotionally from price so you can accurately think about price—and correctly ascertain your prospect’s true attitudes about price. This is the key to getting the big bucks!
The #1 trick to moving “spoiled customers” from free to cheap stuff to properly priced purchases. This is easy to implement and most marketers RARELY use this!
How to use the “New Science of Micro-Targeting” to remove ALL price ceilings and limits. This is how you attract customers, clients and patients who will cheerfully, gladly, and eagerly pay you 500% to 5,000% MORE than your competitor’s prices!
The 5 sources of business power that’ll allow you to avoid attracting the worst clients, patients, and customers on the planet (Are you making this mistake?)
How not to be the preferred source of expertisebut the ONLY source of expertise so that you’re the “go-to person” in your market. It’s all about positioning!
The secret to providing extraordinary experiences that keep customers coming back—and recommending your business to everyone they know (this is basically FREE advertisingand a recommendation is the best prospect you’ll ever have!)
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